Stress and anxiety combined with a desire to optimize immunity in the wake of 2020’s pandemic shutdowns make wellness more important than ever in 2021. …
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Lindsay Madden-Nadeau on Meraki & authentic wellness experiences
Wellness industry leader, Lindsay Madden-Nadeau talks about Meraki, her new company creating bespoke wellness solutions, and what makes an authentic wellness experience. Lindsay Madden-Nadeau has …
Read moreHow to optimize your gift card sales this holiday season
Spa gift cards and gift certificates are a great way to increase revenue and attract customers. Use these tips to optimize your gift card sales …
Read more5 strategies for increasing diversity and inclusion in hospitality
Most people would agree that hospitality is behind other industries when it comes to diversity and inclusion. Here are 5 strategies for increasing diversity and …
Read more5 marketing strategies for hotel & resort spas in a COVID-19 world
It’s been a tough time for hospitality but we can get through it. Try these five marketing strategies for hotel and resort spas to thrive …
Read moreLive Love Spa CEO Lisa Michaelis on the present and future of spa industry events
Live Love Spa founder and CEO, Lisa Michaelis, talked with Spa Executive about recent changes in the industry and how events will change in the …
Read moreISPA Vice Chair Michelle Adams Somerville on what spa and wellness leaders are talking about right now
We wanted to know what topics were top of mind with spa and wellness leaders, so we asked ISPA Vice Chair, Michelle Adams Somerville, to …
Read moreHow to use data to make better business decisions for your spa
The way we use data is changing. Learn how you can use it to make better business decisions for your spa or wellness business. By …
Read moreHow to handle difficult customers who don’t want to follow health & safety protocol
Rules have changed in spa and wellness businesses for the foreseeable future. How to handle difficult customers who won’t follow safety protocol? Try these strategies. …
Read moreHow to maintain an excellent guest experience while spa recovers
Times are changing but your spa guest experience should always be superior. Here are three strategies for maintaining an excellent guest experience while businesses recover …
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