Leveraging recurring revenue creates a more resilient business model, reducing reliance on seasonal peaks and optimizing revenue per guest throughout the year. Recurring revenue is …
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Author: Spa Executive
Revenue strategies beyond RevPAR: unlocking the hidden profit in hotels and resorts
RevPAR isn’t enough. Research has found that, on average, 68% of hotel revenue comes from rooms, while 32% comes from food & beverage, spas, activities, …
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5 tips for increasing your spa’s retail sales revenue from Trilogy’s Carrie Ummel
Spa retail sales often fall short. Improve them with these tips from retail expert Carrie Ummel of Trilogy Spa Holdings. Retail sales in spas often …
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Customer satisfaction surveys: questions to ask about your hotel & spa
Customer satisfaction surveys help businesses measure guest experiences, identify areas for improvement, and refine services to enhance customer retention and loyalty. Understanding guest satisfaction is …
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41 add-on and upsell ideas to increase revenue for your spa
Affordable, high-impact add-ons and upsells show that delivering exceptional guest experiences doesn’t have to come with a hefty price tag for you or the customer. …
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Membership programs: create loyal members by solving pain points
Building member loyalty is paramount, whether for a golf club, private club, hotel, spa, or other types of membership programs. It can also be a …
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More than 90% of luxury travelers want wellness
Today’s luxury travelers prioritize mental health support, nature immersions, and cutting-edge technology, signaling an era where wellness is no longer optional In 2025, luxury travelers …
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Featured property: Patina Osaka
Patina Osaka is elevated lifestyle hotel by Capella Hotel Group set to open in 2025. A new benchmark for luxury, blending modern sophistication with a …
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Patina Osaka’s Ellen Franke on the hotel’s unique wellness offerings & 2025 trends
Ellen Franke, General Manager at Patina Osaka, talks about her career, the new hotel’s wellness offerings, and the trends she’s excited about for 2025. Patina …
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2025 TRAVEL TRENDS: Eating your way around the world
In 2025, the journey is as much about the plate as the place. Culinary travel has become the fastest-growing segment in luxury tourism, with travelers …
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