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Category: Business

integrations

How integrations can improve your hospitality business

February 2, 2021 Spa Executive Articles, Business

How integrations work and why your hotel or resort will function better with them.  By Ali Mroueh, Director of Partnerships at Book4Time Integrations. Who needs …

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why wellness is more important than ever

Why wellness is more important than ever in 2021

January 15, 2021 Spa Executive Articles, Business

Stress and anxiety combined with a desire to optimize immunity in the wake of 2020’s pandemic shutdowns make wellness more important than ever in 2021.  …

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Lindsay Madden-Nadeau on Meraki & authentic wellness experiences

December 23, 2020 Spa Executive Articles, Business

Wellness industry leader, Lindsay Madden-Nadeau talks about Meraki, her new company creating bespoke wellness solutions, and what makes an authentic wellness experience. Lindsay Madden-Nadeau has …

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spa gift cards sales

How to optimize your gift card sales this holiday season

December 15, 2020 Spa Executive Articles, Business

Spa gift cards and gift certificates are a great way to increase revenue and attract customers. Use these tips to optimize your gift card sales …

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diversity and inclusion in hospitality

5 strategies for increasing diversity and inclusion in hospitality

November 9, 2020 Spa Executive Articles, Business

Most people would agree that hospitality is behind other industries when it comes to diversity and inclusion. Here are 5 strategies for increasing diversity and …

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marketing strategies

5 marketing strategies for hotel & resort spas in a COVID-19 world

October 15, 2020 Spa Executive Articles, Business

It’s been a tough time for hospitality but we can get through it. Try these five marketing strategies for hotel and resort spas to thrive …

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live love spa

Live Love Spa CEO Lisa Michaelis on the present and future of spa industry events

October 6, 2020 Spa Executive Articles, Business

Live Love Spa founder and CEO, Lisa Michaelis, talked with Spa Executive about recent changes in the industry and how events will change in the …

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ISPA Vice Chair Michelle Adams Somerville on what spa and wellness leaders are talking about right now

September 11, 2020 Spa Executive Articles, Business

We wanted to know what topics were top of mind with spa and wellness leaders, so we asked ISPA Vice Chair, Michelle Adams Somerville, to …

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How to use data to make better business decisions for your spa

August 6, 2020 Spa Executive Articles, Business

The way we use data is changing. Learn how you can use it to make better business decisions for your spa or wellness business. By …

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How to handle difficult customers who don’t want to follow health & safety protocol

July 31, 2020 Spa Executive Articles, Business

Rules have changed in spa and wellness businesses for the foreseeable future. How to handle difficult customers who won’t follow safety protocol? Try these strategies. …

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