Category: Business

Until recently, going to the spa was largely considered a women’s pastime. But in the last decade or so there has been a big uptick …

Studies repeatedly show that this one soft skill can make all the difference in customer satisfaction and employee retention

If you’re in the business of helping others take care of themselves, a valuable message you can send out into the world is that it’s …

Researchers claim to have found the most relaxing music. How to apply this knowledge in the spa? Music makes a big difference in your spa …

How to convince your guests of the benefits of regular massage There is significant evidence that regular massage can have a range of benefits on …

Sustainability is a hot topic these days, and for good reason. Is the spa and wellness industry doing its part? Yes and no. Of course …

A lot of companies treat employees as an afterthought. The customer comes first, it’s all about sales, and those very important team members wind up …

Attracting new spa customers can take some effort and creativity on your part. There are a lot of wonderful spas out there. How do you …

Guest experience is everything in spa. It will make or break your business. As we have noted before (in an article on how to turn …

The treatment of people who have been touched by cancer is a big issue in spa and wellness. Stories abound of people being turned away …