It’s time to look a the trends and developments that will rock the spa & wellness industry in 2024. Among the trends we’re watching …
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Author: Elizabeth Bromstein
2024 Spa & Wellness Trend: yield management is redefining revenue potential
It’s time to look a the trends and developments that will rock the spa & wellness industry in 2024. Here’s one in our series and …
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Can raising prices instead of discounting increase sales?
According to a Robert Cialdini’s book, Influence: the psychology of persuasion, raising prices might be a better sales tactic than slashing them. In the world of …
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How to handle bad reviews of your hotel or spa
Don’t get mad. Be nice. Here’s how to handle bad reviews of your hotel, resort or spa. Online reviews matter. They can make or break …
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Forbes announces 2023 award winners. The new 4 & 5 Star spas
Forbes Travel Guide has named its 2023 award winners, which include 21 Five-Star and 19 Four-Star spas. Forbes Travel Guide (“FTG”) the only independent, global …
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Secrets of 5-Star spa directors
Directors of 5-Star spas share what sets them apart from the rest. Learn the secrets of 5-Star spa directors. As we gear up to head …
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Four Seasons’ Christelle Besnier on what makes an effective spa director and a great guest experience
Four Seasons’ Senior Spa Director, Middle East and Africa, Christelle Besnier, talks about her spas and the habits of effective spa directors. Christelle Besnier is …
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How to manage a toxic employee in your spa
Toxicity results in low productivity, low morale, and high absenteeism, and can cost a company dearly. Here’s how to manage a toxic employee in your …
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Futurist, Gerd Leonhard, on the future of spa, wellness & hospitality
What does the future hold for spa, wellness, and hospitality? Futurist, Gerd Leonhard, shares his vision for what we can expect soon — and soon …
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Spa in the metaverse: the technology shaping the future
The spa is coming to the metaverse with technologies that will allow us to travel, interact, smell, and feel touch. Here’s what we can expect …
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