We spoke with Ingrid Middaugh, Vice President of Operations for Trilogy Spa Holdings, about data, revenue, and marketing your spa so it gets the attention …
Read moreAuthor: Spa Executive
Are your employees lonely? Here’s what that could cost you
Are your employees lonely? Loneliness has a detrimental impact on the people who experience it and can have unfortunate consequences for the companies that employ …
Read moreEnhancing retail sales in spas: the multisensory revolution with Yon-Ka Paris
Yon-Ka Paris products are designed to create an unforgettable multisensory experience while delivering maximum efficacy for skin care needs. In today’s hypercompetitive world of spa …
Read moreYon-Ka Paris: elevating the art of skincare led by new CEO, Antoine Lamarche
We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned …
Read more11 easy ways to improve retail sales in your spa
Improve retail sales with these 11 easy strategies. Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer …
Read moreFeatured property: Raffles London at the OWO
The health club spa at the Raffles Raffles London at the OWO, run by Pillar Wellbeing and Guerlain, is the first of its kind in …
Read moreScent expert, Caroline Fabrigas, on creating signature scents for spas & hotels
Caroline Fabrigas of Scent Marketing Inc. talks about creating the perfect signature scent for your brand. We’re talking about scent marketing for your spa and …
Read moreThe power of scent marketing to increase sales at your spa
Scent marketing can be applied in various settings, including retail stores, hotels, casinos, spas, car showrooms, and even in product packaging. That new car smell, …
Read more21 hotel marketing tips and strategies for your spa & ancillary revenue departments
Guests can’t take advantage of your classes, excursions, and cabana packages if they don’t know these things are available. These hotel marketing tips will help. …
Read moreHow AI can help with recruitment & retention in hospitality
AI could play a significant role in improving talent acquisition and retention in hospitality. Here’s how. Everyone is talking about generative Artificial intelligence (AI) and …
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