Esqapes, the world’s first “virtual reality massage center” is set to open in Los Angeles in July, 2019.
Esqapes combines automated massages with proprietary and exclusive virtual environments that have been specifically designed to help users de-stress and “leave the real word behind.”
Like a “mini-vacation,” each uniquely tailored experience promises to transport a guest’s mind and body to another place.
“Each Esqapes environment is designed to tantalize the senses and help guests shed the stresses of daily life. They are living breathing worlds that users will have completely to themselves,” says a media release.
These environments involve beautifully crafted visuals and carefully curated fragrances that complement the chosen setting and “gently glide across the room,” carried by cool or warm breezes.
“The goal of Esqapes is to provide guests with a unique way to relax and take a break from the routines, responsibilities and daily issues that can cause anxiety and stress,” said Micah Jackson, creator of Esqapes. “Esqapes is using VR in ways unlike any other company, which is to de-stress and help people relax. With a combination of proprietary software, hardware and traditional wellness practices, Esqapes is offering the spa of the future, today!”
When Esqapes launches, guests will be able to choose from 10 different experiences ranging from a tropical Koi pond at an ocean front resort, to a luxurious cabin in a snow-covered wonderland, complete with a crackling fireplace.
Jackson has a long history of interactive design and innovation, with a professional career that spans nearly 20 years working for AOL, Yahoo, and Disney. In 2017 he resigned from NASA’s Jet Propulsion Laboratory to pursue his new passion for virtual reality.
In 2018, he began to experiment with transporting people to beautiful places through virtual reality experiences and ways to further immerse the viewer in these settings — and Esqapes was born.
Jackson is also hoping to become a pioneer in the VR industry, and “clear a path for other VR creators of color to follow.”
One of the founding principles of Esqapes virtual reality massage centers is to maintain a diverse staff at every location and at all times. No location will be run by people of a single gender or a single race.
Jackson says, “We truly want all points of view to grow the business and for all guests to feel welcome.”
These comments overlap onto the topic of diversity and accessibility in the wellness industry, something we spoke about with Patrick Huey of Montage and have plans to address more in the near future at Spa Executive.
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