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Spa Executive

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Category: Archives

Mastering the art of conversation & customer information gathering

September 1, 2023 Spa Executive Archives, Business

When it comes to building connections with your spa and hotel guests, effective conversations play a pivotal role. When it comes to building connections with …

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yield management

Yield management: how your hotel & spa data makes you money

September 1, 2023 Spa Executive Archives, Technology

Image by gpointstudio on Freepik For industries with fixed capacities, such as hotels, airlines, and spas, yield management can spell the difference between mediocre returns …

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Featured property: Four Seasons Hotel Toronto

September 1, 2023 Spa Executive Archives, Featured Properties

The Forbes Five-Star Spa at Four Seasons Hotel Toronto is an oasis of serenity spanning 30,000 square feet, making it one of the biggest spas …

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Unveiling the seductive side of KPIs: metrics that make business sizzle

August 31, 2023 Spa Executive Archives, News, Technology

Spa KPIS are amazing. Just looking at your numbers and plotting how you’re going to improve them should make you dizzy with excitement.  The term …

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Trilogy’s Ingrid Middaugh talks data, revenue, and marketing your spa

August 31, 2023 Spa Executive Archives, Spotlight

We spoke with Ingrid Middaugh, Vice President of Operations for Trilogy Spa Holdings, about data, revenue, and marketing your spa so it gets the attention …

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are your employees lonely

Are your employees lonely? Here’s what that could cost you

August 28, 2023 Spa Executive Archives, Management

Are your employees lonely? Loneliness has a detrimental impact on the people who experience it and can have unfortunate consequences for the companies that employ …

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Enhancing retail sales in spas: the multisensory revolution with Yon-Ka Paris

July 26, 2023 Spa Executive Archives, Business

Yon-Ka Paris products are designed to create an unforgettable multisensory experience while delivering maximum efficacy for skin care needs. In today’s hypercompetitive world of spa …

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Yon-Ka Paris: elevating the art of skincare led by new CEO, Antoine Lamarche

July 26, 2023 Spa Executive Archives, Spotlight

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned …

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Can raising prices instead of discounting increase sales?

July 26, 2023 Elizabeth Bromstein Archives, Business

According to a Robert Cialdini’s book, Influence: the psychology of persuasion, raising prices might be a better sales tactic than slashing them.  In the world of …

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11 easy ways to improve retail sales in your spa

July 25, 2023 Spa Executive Archives

Improve retail sales with these 11 easy strategies.  Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer …

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